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What is your opinion about this?
When the shade was chosen for the color of the year in 2023, it considered the events that had a significant impact on the previous year. Viva magenta is a bold and intense color that is supposed to make people come out of their comfort zone regarding the colors and try new and daring ones. The industry that is more likely to use this beautiful color is fashion. You will see many people wearing this. It was actually already presented on dresses on fashion shows and catwalks. Also, the color it's meant for decoration. People who want to go wild have an accent wall in their living room or have accessories that will give a touch of color to their homes.